A timely t-shirt: the name Barclays, now attached to a subway hub (and the Brooklyn arena), comes with a $450 million taint
Maybe Deborah Goldstein was onto something in resisting the renaming of Brooklyn's most diverse transit hub as Atlantic Av-Barclays Center. When the t-shirt maker (aka Miss Wit) came up with "I'm still calling it Atlantic Av-Pacific St," she was merely spreading the message that "everyone is not okay with this, still,” Now, of course, Barclays is a wee bit tainted. Wrote Michael D.D. White in his Noticing New York blog : Think about the appropriateness of naming New York City subway stops “Barclays Center” (while receiving virtually nothing of value to do so). “Barclays,” nothing but a name being advertised, is simply one more name in a sea of distracting ads. The “Barclays” bank didn’t build the arena that advertises its name; it’s being built by Bruce Ratner with the financial assistance of a Russian oligarch, Mikhail Prokhorov. The bank contributed nothing to the city or the borough of Brooklyn in order to build it. It has nothing to do with the arena.