Well, at a press conference today, we'll learn that Jay-Z will in fact inaugurate the arena in September 2012. And, according to the Daily News, Beyoncé will do a guest spot in and eight-concert series.
The New York Post, handed a different exclusive, reports that the team's new name (Brooklyn Nets, presumably) will be announced, as well will a marketing campaign aimed at Lower Manhattan.
We won't hear whether the kid will be named "Brooke Lynne." It's too soon. But it would be a marvelous mutual branding opportunity, wouldn't it? After all, unrelated to my earlier suggestion, a marketing guy wondered on Twitter whether they'd sell naming rights to the baby.