Atlantic Yards Watch: maybe "620 Atlantic Avenue" isn't such a good ID for AY-related incidents

From Gib Veconi at Atlantic Yards Watch, in Atlantic Yards and 311: An open letter to Mayor Bloomberg:

Recently, we were informed by representatives of your office that all callers reporting Atlantic Yards incidents to 311 would be required to identify the location of the incident as “620 Atlantic Avenue” so 311 would be able to identify the report as being related to Atlantic Yards. This is the case even if the incident being reported is blocks away from 620 Atlantic Avenue. Frankly, we don’t think this is going to work. For the last eight years, thousands of people living near the project have been used to thinking of the site as “Atlantic Yards” or “Barclays Center,” in part because Forest City Ratner has spent hundreds of thousands or perhaps millions of dollars publicizing those names. Nobody recognizes “620 Atlantic Avenue.” However, we were told that enabling the 311 system to key incident reports to “Atlantic Yards” or “Barclays Center” would require the entire system to be rewritten.

For more, including Veconi's suggested solutions, go to Atlantic Yards Watch.