Sunday, August 17, 2014

Shake Shack now open on Flatbush across from arena

Last Sunday, Danny Meyer's hamburger-and-shakes emporium Shake Shack--open already on Fulton Mall and Old Fulton Street--opened at 170 Flatbush Avenue across from the Barclays Center.

As announced on the Shake Shack blog, the Flatbush Shack has some Brooklyn-specific and even location-specific concretes made with frozen custard:
Originally offered at the Downtown Brooklyn Shack, the Fudge-eddabouitit has chocolate custard blended with fudge sauce, Baked chocolate cloud cookie and Mast Brothers Shack-blend dark chocolate chunks, topped with chocolate sprinkles. A DUMBO favorite, the Brooklyn Pie oh My has vanilla custard blended with a slice of seasonal pie from Four & Twenty Blackbirds. Lastly, the location-specific Nothin’ But NETS has chocolate and vanilla custard blended with marshmallow sauce, crispy crunchies and chocolate sprinkles.
And it's very Brooklyn:
In keeping with the Shack’s commitment to the environment, the Flatbush Shack is constructed with recycled and sustainable materials and features energy-efficient kitchen equipment and lighting. Chairs and booths are made from lumber certified by the Forest Stewardship Council, and tabletops are made from reclaimed bowling alley lanes from Brooklyn’s own CounterEvolution
That  extends to a "large-and-in-charge custom “Brooklyn” mural adorning the feature wall, hand-painted by NYC street art legend Greg Lamarche (aka, SP.ONE)."

From the Eagle

The Brooklyn Eagle, which noted that 75 people were hired, reported:
Michael Pintchik, who owns numerous buildings in the area, is the landlord of the 170 Flatbush Ave. storefront, which formerly housed a furniture store. The rent is $200 per square foot, the Daily News reported.
Note that the Pintchik family, Michael and Matthew, have managed an issue that had some neighbors quite worried: would garish fast-food joints or even a Hooter's (which was nosing around) suck up available space. 

Well, there's a Tony Roma's (in a non-Pintchik building), and there are some unclaimed spaces, but so far a lot of the businesses both appeal to arena-goers as well as the substantial local audience within walking or transit distance.

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