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Atlantic Yards/Pacific Park graphic: what's built/what's coming + FAQ (pinned post)

Yes, BerlinRosen's the "most powerful" pr firm

From the New York Observer, 12/14/18, The Most Powerful PR Firms of 2018, which assesses a "holistic" view of the agency's year, not merely revenue or size:
1. BerlinRosen
Last Year’s List: 29
Employees: 144
Leadership: Valerie Berlin and Jonathan Rosen, principals and co-founders
Founded: 2005 
Last year, we thought unwelcome publicity surrounding work for Mayor Bill DeBlasio muddled BerlinRosen’s reputation. After a gangbusters 2018, it’s clear the agency’s left that cloud behind—BerlinRosen now feels unstoppable. The firm cemented towering client relationships like Google’s Sidewalk Labs project in Toronto, mega-developers SL Green, Forest City, and Brookfield, tech educator General Assembly, and automaker BMW. Plus, they nabbed the World Trade Center project from Rubenstein. BerlinRosen’s hospitality practice keeps booming—think the Wythe, JFK’s TWA Flight Center Hotels and Marriott’s Autograph Collection. The firm’s been just as potent in its massive cause-related, social-impact practice, including its work with Nike’s “Made to Play” campaign, Human Rights Watch, Anita Hill on #MeToo and Brett Kavanaugh, Trinity Church, and the Ford Foundation. Activist efforts for bail reform, and against the Muslim ban and family separation have all harnessed BerlinRosen’s national network. As the firm’s footprint grows, we forecast even greater achievements in 2019. For its skillful, seamless marriage of commercial work, cause-related muscle and adroit political footwork, BerlinRosen wins the top spot as our agency of the year.
(Emphasis added)

As far as I know, BerlinRosen has been representing Atlantic Yards/Pacific Park, not Forest City directly, and Forest City is now out of business, having been absorbed by Brookfield Asset Management. In other words, its main Pacific Park client is Greenland USA, majority owner of the project.

Note: Berlin Rosen also made the sub-list of top firms involved in nonprofit work, given its work for entities like the MacArthur Foundation, GMHC, Brooklyn Public Library, and Coalition for the Homeless.

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