Skip to main content

Featured Post

Atlantic Yards/Pacific Park infographics: what's built/what's coming/what's missing, who's responsible, + project FAQ/timeline (pinned post)

Saying Nassau Coliseum (or New Coliseum) "Presented by New York Community Bank" violates 2014 pledge to keep venue's "existing name"

So, maybe it's just the "Nassau Veterans Memorial Coliseum Presented by New York Community Bank," as the logo from the venue's web site says (right).

Or maybe it's "The New Coliseum Presented by New York Community Bank," as stated on the web site (below) of Brooklyn Sports & Entertainment, controlled by Mikhail Prokhorov's Onexim.


Or maybe it's both, as indicated in the Twitter logo and profile, at right.

There's clearly some confusion. Newsday 11/4/16 reported the new name was "Nassau Veterans Memorial Coliseum Presented By New York Community Bank." According to an article 11/5/16 in NYSportsJournalism.com, "the venue’s official name will become The New Coliseum Presented by New York Community Bank."

"Respectful of the community"

Either way, it's a moderate or large deviation from the claim, in a 12/25/14 Newsday article headlined Refurbished Nassau Coliseum will keep its name:
And while the Coliseum's facade will change, [Brooklyn Sports & Entertainment CEO Brett] Yormark said the arena will maintain the only name it's had since the building opened in 1972.
"We wanted to be respectful of the community," Yormark said. "Keeping the existing name is the right thing to do."
Nassau County Executive Edward Mangano said retaining the Coliseum's original name "honors our nation's heroes."
Well, wait a second. Appending a commercial presenter to the name does not mean it's "keeping the existing name." That's mangling the existing name.

And "The New Coliseum Presented by New York Community Bank," clearly a preferred alternate name, completely mangles Yormark's pledge. Par for the course.

Yet Mangano, announcing the arena-reopening concert next April, said, according to the 10/11/16 Newsday, “There’s no better performer suited to reopen the transformed Nassau Veterans Memorial Coliseum than Long Island’s own Billy Joel.”






Comments