In Times article on "luxury rental buildings" offering new WFH conveniences, Brooklyn Crossing (30% "affordable"!) gets a cameo

From the New York Times Real Estate section, published 7/23/22, Luxury Rental Buildings Take ‘Working From Home’ to the Next Level:

Developers across the nation are doing what they can to make remote work more convenient to lure prospective tenants, setting off an amenities war as luxury rental buildings and condos dangle must-have conveniences like private offices, conference rooms, task lighting, wall-mounted monitors, podcasting booths and high-speed internet. 

...Other developers are switching gears midway through construction. At Brooklyn Crossing in Prospect Heights, Thomas Brodsky, a partner at the family-run development firm Brodsky Organization, scrapped plans for an open lounge and added semiprivate cubicles and “phones booths” instead to the building’s co-working space, scheduled to open in August.

A couple of things to note. First: Brooklyn Crossing (aka B4 or 18 Sixth Ave.) contains 30% income-targeted, "affordable" units, but they're aimed at middle-income households earning 130% of Area Median Income (AMI), or, in the main, six figures.

Studios are $1,905, a discount from the allowable-under-city-guidelines $2,263; 1-BRs are $2,390, though the city would allow $2,838. Either way, they don't detract from classifying the tower as among "Luxury Rental Buildings."

Second: while Brodsky is taking the lead with marketing, the building is supposed to be a joint venture with Greenland Forest City Partners.

Third: yes, it's smart business to market a co-working space, especially when a building has 858 units.

A $4,300 1-BR

The lead example in the article:

In April, the couple moved into the Willoughby, a 34-story tower in Downtown Brooklyn, paying $4,300 a month for a one-bedroom. The building is unfinished, but they chose it because it provided a crucial amenity: a co-working space on the 22nd floor that includes semiprivate banquettes and a conference room with a view of Fort Greene Park.

Several commenters on the article, clearly not familiar with rental prices for new luxury buildings, scoffed at the $4,300 price tag.

More notable, I'd suggest, is that the "affordable" studios rent for $2,523 and 1-BRs rent for $2,700.