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From The Classical: Why the NBA Loves the Brooklyn Nets (and Why Bruce Ratner's Now Talking Up Hockey)

After I covered the April 30 launch of the new Brooklyn Nets logo, a reader commented quizzically that the NBA couldn't be marketing itself in 215 countries, as Deputy Commissioner Adam Silver claimed, because there aren't 215 countries.

Indeed. It's countries and territories, as I learned when I recapped that launch event for The Classical, an independent sports web site: Why the NBA Loves the Brooklyn Nets (and Why Bruce Ratner's Now Talking Up Hockey).

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