Skip to main content

The Barclays Center aims to book some acts directly, claims it will complement work with promoters

From Billboard, 2/5/15, Barclays Announces New Brooklyn Direct Booking Division, to Launch with Nile Rodgers' Fold Fest:
In the latest of a string of strategic moves focused on live entertainment, Barclays Center's Brooklyn Sports & Entertainment has launched Brooklyn Direct, a new programming division designed to work directly with agents and managers to book events by artists not on tour for Barclays Center and other venues, Billboard has learned.
The first event announced from Brooklyn Direct is the new Fold Festival, which will be produced by Grammy-winning composer, producer, arranger, and guitarist Nile Rodgers. Fold Festival (Freak Out Let's Dance) will be held at Barclays Center on May 22. The lineup for this event is currently being confirmed and will be announced shortly. In support of the launch, Brooklyn Direct will sponsor Roc Nation's annual Pre-Grammy Brunch on Feb. 7 in Los Angeles.
In other words, the arena seems to be competing directly with promoters, though Barclays Center CEO Brett Yormark claims it's complementary, aimed at acts that aren't touring or interested in a one-shot or "mini-residency," given they can also book the Nassau Coliseum after renovation, the to-be-renovated Paramount Theatre and--apparently-- "others on the horizon."

The article notes:
Barclays Center has already found success booking one-off events direct, including sold-out performances by Billy Joel ($2.8 million Boxscore gross), Elton John ($3 million), Barbra Streisand($9.3 million), and Andrea Bocelli ($2.5 million, $1.8 million). In the past and going forward, the direct booking will most often be for special events, anniversaries, holiday bookings, etc.
Those are big big numbers, but they are gross numbers, not profit, which was surprisingly scarce during that heavily-staffed, heavily promoted debut year.

On 11/27/12, Billboard reported that Streisand's two shows grossed $9,327,948, selling all 31,176 seats (15,588 per show) at an average $299.20 per seat.

By contrast, Jay-Z's eight inaugural shows grossed $7,361,122, selling all 121,058 seats (15,132 per show) at an average $60.81 per seat.

The press release
Brooklyn Direct, A New Programming Division of Barclays Center, to Bring Exclusive Concerts to Brooklyn and Beyond
BROOKLYN (February 5, 2015)— Barclays Center has launched Brooklyn Direct, a new programming division designed to work directly with agents and managers to book exclusive non-touring artists and to curate live content for Brooklyn’s major sports and entertainment venue and beyond.
As its first event, Brooklyn Direct will premiere the Fold Festival, to be headlined by major artists, and produced by Nile Rodgers, a Grammy Award-winning composer, producer, arranger, and guitarist, who has worked with artists such as Madonna and David Bowie. Fold Festival will be held at Barclays Center on May 22, 2015.
“Several of the most recognized and successful artists in the world will be joining me on stage at Fold Festival at Barclays Center on May 22,” said Rodgers. “It is going to be an extraordinary one-of-a-kind night of dance music and special collaborations. The atmosphere at Barclays Center is known to be electric, and fans should expect the unexpected.”
Brooklyn Direct will be complementing the arena’s live touring content, while bringing one-of-a-kind shows and events to Barclays Center.
Brooklyn Direct is led by its Chief Content Officer Joseph Meli, formally an independent promoter and a Senior Vice President of Warner Music Group under the U.S. recorded music division.
The Brooklyn Direct headquarters will be based in downtown Manhattan.
“Since opening Barclays Center, we’ve enjoyed great success by working directly with agents and managers to secure major artists such as Billy Joel, Elton John, Barbra Streisand and Andrea Bocelli,” said Barclays Center CEO Brett Yormark. “Our goal now is to aggressively grow our direct business by complementing the cyclical touring shows that play Barclays Center. In addition, with the expansion of our venue business that now includes Nassau Coliseum and the LIU Brooklyn Paramount Theatre, we need to even further complement touring shows by curating live content. Brooklyn Direct enables us to do this.”
In support of the launch, Brooklyn Direct will sponsor Roc Nation’s annual Pre-Grammy Brunch on Saturday, February 7 in Los Angeles. Named by Billboard Magazine as “one of Grammy week’s hottest annual events,” the brunch hosts artists, industry executives, and VIPs for a star-studded celebration of Music’s Biggest Night.

For Brooklyn Direct business inquiries please contact Joseph Meli at jmeli@brooklyn-direct.com. For Brooklyn Direct media inquiries please contact Barry Baum at bbaum@brooklynnets.com.

Comments

Popular posts from this blog

Barclays Center/Levy Restaurants hit with suit charging discrimination on disability, race; supervisors said to use vicious slurs, pursue retaliation

The Daily News has an article today, Barclays Center hit with $5M suit claiming discrimination against disabled, while the New York Post headlined its article Barclays Center sued over taunting disabled employees.

While that's part of the lawsuit, more prominent are claims of racial discrimination and retaliation, with black employees claiming repeated abuse by white supervisors, preferential treatment toward Hispanic colleagues, and retaliation in response to complaints.

Two individual supervisors, for example, are charged with  referring to black employees as “black motherfucker,” “dumb black bitch,” “black monkey,” “piece of shit” and “nigger.”

Two have referred to an employee blind in one eye as “cyclops,” and “the one-eyed guy,” and an employee with a nose disorder as “the nose guy.”

There's been no official response yet though arena spokesman Barry Baum told the Daily News they, but take “allegations of this kind very seriously” and have "a zero tolerance policy for…

Behind the "empty railyards": 40 years of ATURA, Baruch's plan, and the city's diffidence

To supporters of Forest City Ratner's Atlantic Yards project, it's a long-awaited plan for long-overlooked land. "The Atlantic Yards area has been available for any developer in America for over 100 years,” declared Borough President Marty Markowitz at a 5/26/05 City Council hearing.

Charles Gargano, chairman of the Empire State Development Corporation, mused on 11/15/05 to WNYC's Brian Lehrer, “Isn’t it interesting that these railyards have sat for decades and decades and decades, and no one has done a thing about them.” Forest City Ratner spokesman Joe DePlasco, in a 12/19/04 New York Times article ("In a War of Words, One Has the Power to Wound") described the railyards as "an empty scar dividing the community."

But why exactly has the Metropolitan Transportation Authority’s Vanderbilt Yard never been developed? Do public officials have some responsibility?

At a hearing yesterday of the Brooklyn Borough Board Atlantic Yards Committee, Kate Suisma…

Barclays Center event June 11 to protest plans to expand Israeli draft; questions about logistics

At right is a photo of a poster spotted in Hasidic Williamsburg right. Clearly there's an event scheduled at the Barclays Center aimed at the Haredi Jewish community (strict Orthodox Jews who reject secular culture), but the lack of English text makes it cryptic.

The website Matzav.com explains, Protest Against Israeli Draft of Bnei Yeshiva Rescheduled for Barclays Center:
A large asifa to protest the drafting of bnei yeshiva in Eretz Yisroel into the Israeli army that had been set to take place this month will instead be held on Sunday, 17 Sivan/June 11, at the Barclays Center in Downtown Brooklyn, NY. So attendees at a big gathering will protest an apparent change of policy that will make it much more difficult for traditional Orthodox Jewish students--both Hasidic (who follow a rebbe) and non-Hasidic (who don't)--to get deferments from the draft. Comments on the Yeshiva World website explain some of the debate.

The logistical questions

What's unclear is how large the ev…

Atlanta's Atlantic Yards moves ahead

First mentioned in April, the Atlantic Yards project in Atlanta is moving ahead--and has the potential to nudge Atlantic Yards in Brooklyn further down in Google searches.

According to a 5/30/17 press release, Hines and Invesco Real Estate Announce T3 West Midtown and Atlantic Yards:
Hines, the international real estate firm, and Invesco Real Estate, a global real estate investment manager, today announced a joint venture on behalf of one of Invesco Real Estate’s institutional clients to develop two progressive office projects in Atlanta totalling 700,000 square feet. T3 West Midtown will be a 200,000-square-foot heavy timber office development and Atlantic Yards will consist of 500,000 square feet of progressive office space in two buildings. Both projects are located on sites within Atlantic Station in the flourishing Midtown submarket.
Hines will work with Hartshorne Plunkard Architecture (HPA) as the design architect for both T3 West Midtown and Atlantic Yards. DLR Group will be t…

Forest City acknowledges unspecified delays in Pacific Park, cites $300 million "impairment" in project value; what about affordable housing pledge?

Updated Monday Nov. 7 am: Note follow-up coverage of stock price drop and investor conference call and pending questions.

Pacific Park Brooklyn is seriously delayed, Forest City Realty Trust said yesterday in a news release, which further acknowledged that the project has caused a $300 million impairment, or write-down of the asset, as the expected revenues no longer exceed the carrying cost.

The Cleveland-based developer, parent of Brooklyn-based Forest City Ratner, which is a 30% investor in Pacific Park along with 70% partner/overseer Greenland USA, blamed the "significant impairment" on an oversupply of market-rate apartments, the uncertain fate of the 421-a tax break, and a continued increase in construction costs.

While the delay essentially confirms the obvious, given that two major buildings have not launched despite plans to do so, it raises significant questions about the future of the project, including:
if market-rate construction is delayed, will the affordable h…

Revising official figures, new report reveals Nets averaged just 11,622 home fans last season, Islanders drew 11,200 (and have option to leave in 2018)

The Brooklyn Nets drew an average of only 11,622 fans per home game in their most recent (and lousy) season, more than 23% below the announced official attendance figure, and little more than 65% of the Barclays Center's capacity.

The New York Islanders also drew some 19.4% below announced attendance, or 11,200 fans per home game.

The surprising numbers were disclosed in a consultant's report attached to the Preliminary Official Statement for the refinancing of some $462 million in tax-exempt bonds for the Barclays Center (plus another $20 million in taxable bonds). The refinancing should lower costs to Mikhail Prokhorov, owner of the arena operating company, by and average of $3.4 million a year through 2044 in paying off arena construction.

According to official figures, the Brooklyn Nets attendance averaged 17,187 in the debut season, 2012-13, 17,251 in 2013-14, 17,037 in 2014-15, and 15,125 in the most recent season, 2015-16. For hoops, the arena holds 17,732.

But official…

So, Forest City has some property subject to the future Gowanus rezoning

Writing yesterday, MAP: Who Owns All the Property Along the Gowanus Canal, DNAinfo's Leslie Albrecht lays out the positioning of various real estate players along the Gowanus Canal, a Superfund site:
As the city considers whether to rezone Gowanus and, perhaps, morph the gritty low-rise industrial area into a hot new neighborhood of residential towers (albeit at a fraction of the height of Manhattan's supertall buildings), DNAinfo reviewed property records along the canal to find out who stands to benefit most from the changes.
Investors have poured at least $440 million into buying land on the polluted waterway and more than a third of the properties have changed hands in the past decade, according to an examination of records for the nearly 130 properties along the 1.8-mile canal. While the single largest landowner is developer Property Markets Group, other landowners include Kushner Companies, Alloy Development, Two Trees, and Forest City New York.

Forest City's plans unc…